The store, as we once knew it was a wonderful but inefficient mechanism. The shopping part was fun, and often engaging. The buying and selling were often more problematic. Today, the internet (aided by the smartphones) has..
“The ability to put on an article of clothing and then be able to experience you wearing that article of clothing in an environment that replicates where you would actually wear it I think is very very..
If a retailer views “Buy Online, Pickup In-Store”
as e-commerce, they’re losing. Each transaction in which customers pick up in-store is a chance to add value to the relationship. Whether that..